Design: Ahmed Iliraqi
Location: Egypt
Project Type: Produced
Client: Maii Elgallad
Product Launch Location: Egypt
Packaging Contents: Clothing
Packaging Substrate / Materials: Paper, Cardboard, Cloth
Printing Process: Digital printing
Maii Elgallad is a talented fashion designer based in Egypt, known for her stylish and delicate pieces. She approached me with a challenging request which is to create her clothing brand identity with a symbolic mark that easily shows off her style and brand persona effortlessly, after discussions we thought the peacock symbol has a prideful spirit and delicacy and reflects maii's personality ,we decided to design an elegant feminine peacock mark. it was really exciting and challenging experience to work on this project, you can see this clearly through the projects color palette, typographic styles and art direction.
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